The NATO Public Forum brings together governments, think tanks, civil society, and the public around some of the most consequential issues shaping the world.

But its digital presence faced a deeper challenge than reach or logistics:

How do multiple institutions speak as a coherent ecosystem?
How does a global policy forum feel legible, human, and relevant?
How does a complex, multi-day convening become a public experience rather than a closed event?

This was not a content problem.
It was a narrative and systems problem.

I led digital communications and narrative strategy for the NATO Public Forum as part of a consortium of international organizations.

My role sat at the intersection of:

• narrative architecture

• systems design

• cross-institutional coordination

• and public-facing experience

I was responsible for shaping how the Forum’s ideas moved through digital space — aligning messaging, designing the content ecosystem, and guiding how audiences encountered the Forum before, during, and after the event.

Rather than treating the Forum as a moment, I approached it as a living platform.

My work focused on four core layers:

1. Narrative architecture

I helped design messaging frameworks that aligned multiple institutions around shared themes, language, and priorities — creating coherence across panels, speakers, and outputs.

2. Digital ecosystem design

I structured the Forum’s digital presence across platforms to function as an interconnected system: pre-Forum context, live engagement, and post-Forum longevity.

3. Experience shaping

I guided how sessions were framed, surfaced, and translated into public narratives — ensuring accessibility, clarity, and continuity.

4. Cross-stakeholder coordination

I worked across think tanks, policy teams, and communications leads to align voice, timing, and narrative emphasis across a complex organizational landscape.

The goal was not amplification.
It was orientation.

The Forum’s digital presence evolved from a promotional layer into a narrative environment.

The ecosystem helped:

• unify messaging across institutions

• expand the Forum’s relevance beyond live audiences

• translate policy dialogue into public discourse

• create durable content assets

• and strengthen the Forum’s identity as a space for global civic conversation

Most importantly, it demonstrated how international institutions can design digital spaces that support understanding — not just visibility.

This work deepened my belief that global conversations need architecture.

When institutions gather, what they are really building is not an event — but a public meaning system.

The NATO Public Forum reinforced my focus on designing the connective tissue between ideas, institutions, and audiences — shaping how complex realities become navigable, human, and culturally present.